Scheduled maintenance is currently in progress. We will provide updates as necessary.
Posted Jul 16, 2026 - 21:30 PDT
Scheduled
On Thursday, July 16th 2026, we will be conducting upgrades on various US databases. The maintenance window duration will be 3 hrs (180 mins), beginning at 9:30pm PDT and affects ONLY users of app.getblueshift.com (our US datacenter).
All behavior described below is for the duration of the maintenance window.
**Dashboard impact: Users will be unable to login into and access the dashboard (app.getblueshift.com).
**Campaigns impact: One-time campaigns: any one time campaign that were scheduled to execute during the maintenance will execute immediately after maintenance completes.
Recurring campaigns & daily segment triggered campaigns: if these campaigns were scheduled for execution during the maintenance window, they will execute after maintenance completes, provided that they are within a 2 hour window of their execution time.
Continuous segment triggered campaigns: these will execute after maintenance completes.
Event-triggered campaigns will be delayed during the maintenance period.
API triggered campaigns will not work during maintenance.
**Events impact: Events will be paused and will resume processing after maintenance ends.
**Imports impact: Recurring imports will be paused and may get delayed but will get triggered at the next scheduled time as per the cadence or after the maintenance window is over.
**API impact: Write api's will be unavailable. Read api's will see short periods of errors.
Posted Jul 16, 2026 - 21:30 PDT
This scheduled maintenance affected: Dashboard at app.getblueshift.com, Event processing & API, One-Time/Recurring Campaigns, Segment-Triggered Campaigns, Event-Triggered Campaigns, Event Imports, Catalog Uploads, User Uploads, Segments, Recommendations, Live Content, Syndications, and Reporting.